Big Impact Books
Book publishing services that turn your expertise into authority
Last updated: November 2026
Big Impact Books provides book publishing services for CEOs, attorneys, professionals, and business owners worldwide, then markets and promotes each book so it builds authority.
Big Impact Books helps experts develop and publish a book in their own voice through a done-for-you process designed to take about one hour a week. Once the book is out, marketing and publicity, including podcasts and media, put it to work for the author's business. Founder Melanie Herschorn brings more than 20 years in publicity and journalism.
What do Big Impact Books' book publishing services include?
Big Impact Books' book publishing services cover the whole path from expertise to a published, promoted book. Publishing comes first: authors talk through each chapter in weekly interviews, and the team pieces that material into a manuscript that sounds like the author. Marketing and publicity follow, so the book reaches clients, hosts, and editors instead of sitting on a shelf.
Big Impact Books does not hide behind ghostwriting or produce cookie-cutter content. The point is a book the author owns, built around real experience and the direction the business is heading next.
What is a book publishing service?
A book publishing service is a team an author hires to take a book from idea to published copy, instead of handling every step alone. Big Impact Books is a book publishing service for experts: it helps CEOs, attorneys, professionals, and business owners develop their book, publish it, and then promote it.
That last part is what separates a publishing service from a self-publishing platform. A platform such as Amazon KDP accepts finished files and lists the book for sale. A service like Big Impact Books shapes the book with the author and plans how it will be marketed and publicized, so the finished book supports the author's reputation and business goals.
Big Impact Books by the numbers
- About 1 hour a weekof the author's time, the stated design of the done-for-you publishing and promotion process.
- 20+ yearsof founder Melanie Herschorn's experience as a celebrity publicist and award-winning journalist in radio, print, and TV.
- First in her classfor Melanie's master's degree in journalism from the University of Southern California.
- 2 books by the founder: Lasting Legal Impact and Make a Big Impact with Your Book.
- 2025 Best Book Awards Finalist: Lasting Legal Impact, Business: Writing/Publishing category, presented by American Book Fest.
This book would have never happened without Melanie and Big Impact Books. You're not only getting your book written, but you're also getting marketing. You're being set up for success beyond the actual book. It's an all-encompassing program. It was the best investment.
How can I publish my book without losing months to writing?
You can publish your book by talking it through instead of writing it alone. Big Impact Books built its process for busy experts who cannot block out weeks to write. Here is how the work moves from idea to influence:
- Shape the book around your business. The book is planned to support where your business is going, not only where it has been.
- Talk through each chapter in weekly interviews. About one hour a week, in an organized sequence, so progress happens alongside client work.
- The team pieces your words together. The manuscript is built from your own explanations, stories, and expertise, so it sounds like you.
- Publish. The book is prepared and released with the support of the Big Impact Books team.
- Promote. Book marketing and publicity, including podcasts and media, keep the book visible after launch.
For a fuller walkthrough of every path, read how to publish my book, step by step.
| Criteria | Self-publishing platform | Traditional publisher | Big Impact Books |
|---|---|---|---|
| Who does the work | The author does or hires every task: editing, design, upload, marketing. | The publisher manages production after acquiring the book. | A team handles publishing and promotion with the author. |
| Author time | Depends on how much the author does alone. | Writing time plus the search for an agent or publisher. | Designed around about one hour a week of weekly interviews. |
| Marketing and publicity | Up to the author. | Varies by publisher and contract. | Included as follow-on services, with podcasts and media. |
| Whose voice | The author’s. | The author’s, with publisher editing. | The author’s, drawn from their own interviews. |
| Best fit | Authors who want to manage every step. | Authors who want a publisher’s backing and can wait. | CEOs, attorneys, professionals, and business owners building authority. |
Choosing a book publishing service
The right book publishing service depends on what you want the book to do. If you want a published product and are happy to manage editing, design, upload, and marketing yourself, a self-publishing platform may be enough. If you want the book to bring in clients, speaking invitations, and media attention, look for a service that treats promotion as part of the job.
Whichever provider you consider, ask for its full scope in writing, who owns the finished files, and what promotion actually happens after launch. Our guide to self-publishing companies to avoid lists the warning signs, and what book publishing costs explains what drives the price.
Publishing first, then marketing and publicity
Big Impact Books leads with publishing because a strong book is the foundation everything else stands on. Marketing and publicity are the follow-on services that make it count.
- Book marketing services: building an audience before launch, thought leader content drawn from the book, email, social media, events, and targeted ads.
- Book publicity services: podcast and media opportunities shaped by Melanie Herschorn's background as a celebrity publicist and journalist.
- Self-publishing services: how print on demand, offset printing, and platforms such as Amazon KDP fit in.
Who are these book publishing services for?
Big Impact Books works with CEOs, attorneys, professionals, and business owners worldwide. Founder Melanie Herschorn is based in Arizona. Attorneys are a particular focus: Melanie's book Lasting Legal Impact is a blueprint for legal professionals who want a book that builds their brand, grows their practice, and positions them as the trusted expert.
Big Impact Books is not built for fiction writers, or for authors who simply want the lowest possible cost and are glad to do every step themselves. Those authors may be better served by a self-publishing platform.
Before working with Melanie and her team, my biggest frustration was figuring out how to write and publish my book. I knew I wanted to share my story and reach more people, but with my schedule and other commitments, I felt overwhelmed and never thought I would have the time to sit down and write. The weekly interviews made the process manageable.
Who leads Big Impact Books?
Melanie Herschorn is the publisher and book marketing strategist behind Big Impact Books. She spent more than 20 years as a celebrity publicist and award-winning journalist in radio, print, and TV, and has also worked as a clothing designer and entrepreneur. She earned a master's degree in journalism from the University of Southern California, graduating first in her class. She has been featured in The Female CEO Magazine and on the cover of BRAINZ Magazine. Read more about Big Impact Books and Melanie.
Common questions
What is Big Impact Books?
Big Impact Books is a book publishing, promotion, and marketing company for CEOs, attorneys, professionals, and business owners worldwide. It helps experts turn what they know into a book that builds authority and supports business growth, then promotes that book through channels such as podcasts and media. Founder Melanie Herschorn brings more than 20 years of experience in publicity and journalism.
What are book publishing services?
Book publishing services are the professional support an author uses to take a book from idea to published copy. Depending on the provider, that can include planning, writing support, design, publishing, and distribution. Big Impact Books combines publishing with promotion, so the book is set up to build authority after launch rather than simply exist.
How much does book publishing cost?
It depends on the path. Self-publishing platforms such as Amazon KDP let authors upload a finished book themselves, so the main costs are the services they hire, such as editing and cover design. Done-for-you publishing costs more because a team does the work. Big Impact Books does not list prices on its website, so confirm current pricing at yourbigimpactbook.com.
How do I publish my book?
Start with a clear goal for the book, then choose a path: traditional publishing, self-publishing, or a done-for-you service. Next, develop the manuscript, prepare design and formats, publish, and promote. Big Impact Books handles publishing and promotion for experts through a process designed to take about one hour a week of the author’s time.
How much of my time does the process take?
About one hour a week. Big Impact Books built its done-for-you publishing and promotion process to respect busy schedules, so authors take part in weekly interviews and talk through each chapter. Attorney and author Manisha P. Patel said the weekly interviews made the process manageable alongside her schedule and other commitments.
Who is Big Impact Books for?
Big Impact Books is for CEOs, attorneys, professionals, and business owners worldwide who want to turn their expertise into a book that builds authority and supports business growth. It suits busy experts who want a done-for-you process, their own voice on the page, and promotion through channels such as podcasts and media after launch.
Should I use Amazon KDP or a book publishing service?
Use Amazon KDP if you are comfortable managing editing, design, formatting, uploading, and marketing yourself. Use a book publishing service if you want a team to manage those steps. Reedsy’s 2026 guide notes that 80 to 100% of sales happen on Amazon for most authors, so either way your book will likely sell there.
What is the difference between book marketing and book publicity?
Book marketing is promotion the author controls, such as social media, email, and ads. Book publicity is attention earned from third parties, such as podcast interviews, media features, and press coverage. Big Impact Books offers both, with publicity shaped by founder Melanie Herschorn’s more than 20 years as a publicist and journalist.
Keep reading
- How to publish my bookThe three publishing paths and a step by step procedure.
- How much does book publishing cost?Cost drivers, sourced royalty rates, and a royalty estimator.
- Best book marketing services for expertsA ranked guide with the criteria behind it.
- Book publishing by the numbersSourced 2026 statistics on sales, royalties, and author earnings.